You didn't land here by accident.
You're here because your next level is demanding to be built...
but you keep hitting the same ceiling.
Every next-level move takes longer than it should.
You add steps, build extra safety nets, double-check decisions that don’t need checking.
Projects expand. Timelines stretch. Momentum stalls.
On paper, your business strategy makes sense.
In practice, it keeps you circling the same revenue range because you're running your business from the identity of Chief Employee, and not Powerhouse CEO.
You know what needs to happen intellectually...
But you’re leading your company with the same habits that built it— and the version of you that got you here can't get you where you want to go.Powerhouse Mastermind is where you learn to lead from the version of you who can scale—
the one who runs the company like a CEO, not like an employee with too much responsibility.
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When You Stop Working Against Yourself, The Business Takes Off.
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Here’s what happens when the over-complicating, over-thinking, and over-doing stop running the show—and the real CEO takes the lead:
The undervalued academic who'd never been taught the strategy to monetize her expertise at this level—until we worked together.
Within a year, she landed a $250k contract with Meta and a $75k contract with Spotify. She learned both the strategic foundations and the identity required to implement them—and that changed everything. She was able to walk into the boardroom as a CEO, not a consultant hoping to prove herself.
The spiritual entrepreneur who’d always done her services by sliding scale donation finally moved out of her mom's house and was able to financially provide for her family after she launched a profitable online academy.
She'd known she wanted to create courses and train other spiritual practitioners for years, but couldn't take action until she cleared the pattern that made her think “No one will pay premium prices for spiritual work, and everyone will think I’m greedy for wanting to charge them.”
The dance studio owner left an abusive business partnership and built a brick-and-mortar studio that won "Best in City" two years running.
Same talent and heart, but now she could back herself instead of staying trapped in people-pleasing patterns that had her playing second-fiddle to an abusive boss.
She was able to invest in herself, take big risks, learn major business skills, and become the heart-centered CEO her business required, so that she could build the safe space her students needed.
The speaker and consultant who was bringing in $5k clients landed a $25k speaking gig at Amazon using her full, bold message, the one she’d always been afraid to put online for fear of being harassed and ridiculed.
She'd been watering down her content for years out of fear—when she felt safe enough to say what she really thought with her full chest, not only did the bullies not come, but the high-revenue opportunity flood-gates opened.
These are the kinds of results that happen when the strategy, the structure, and the leader are finally operating on the same frequency.
That alignment is exactly what Powerhouse Mastermind was built for.
Mallory L.
"My business wouldn't really exist without Cera. I hired her in early 2024 as a last-ditch effort to make this work. I'd been running my business at a certain caliber with a very specific set of beliefs about it since 2017. I knew that if I didn't change its fundamental structure and my beliefs about how it could actually scale, I'd have to leave it behind forever. In 6 short months, Cera helped me build an entirely new structure and coached me through my first launch in years. After ghosting my audience and my list for almost 9 months, I made about $4k in revenue in a week. That's honestly unheard of.Â
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Cera is so much more than a business coach. She's a true intuitive witch who isn't scared of lovingly calling you in when she can see so much more than you can see for yourself. "  Â
Powerhouse is for the entrepreneur who is done being the bottleneck in their own growth.
You're The Kind Of Entrepreneur Who...
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Has already proven your model works and your clients get results
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Wants to scale without adding more complexity or hours
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Values sharp feedback, honest mirrors, and strategic partnership
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Is ready to lead with decisiveness, emotional steadiness, and real space to think
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Knows the next level won’t come from more doing—it’ll come from leading differently
You already know what you want to build.
You can see the next level clearly—offers, systems, team, scale.
Powerhouse Mastermind is where that vision stops living in your head and starts showing up in your results.
Introducing POWERHOUSE Mastermind.
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The exclusive container for entrepreneurs who are ready to become the leader their next level demands.
This is where you learn to tell the difference between strategy that scales the business—and strategy that protects your comfort zone—and choose leadership over control every time.
You’re done managing chaos that doesn’t need managing.
You’re ready to make bold decisions without the spiral that usually follows.
I’m the strategist who spots the blind spots in your leadership and your business strategy before you can see them yourself.
I connect what’s happening operationally with what’s happening internally, so your growth plan actually works.
This is where performance, precision, and emotional maturity start compounding.
The Power of Seeing Your Own Patterns.Â
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You've had coaches for launch strategies, messaging, systems...but no one's been able to spot why you keep hitting the same revenue ceiling.
In Powerhouse, we spot the invisible pattern that's been keeping you at the same level and give you the tools to shift it in real-time.
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Here's the truth:
It doesn't matter what business strategy you try if your nervous system perceives success as unsafe.
If your current identity is "I have to be nice and everyone has to like me," then scaling will feel threatening.
If your deep down belief is “If I make too much money I’m participating in oppressive systems of harm and I’ll lose my community” you’ll never let yourself break your revenue plateau.
You'll keep undoing your results, choosing overly complicated strategies, undercharging and over-giving, and hitting the same ceiling.
A funnel can't outperform self-concept.
Marketing can't overcome identity blocks.
No business strategy works if the deepest part of you is fighting against it.
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In Powerhouse, we make the unconscious drivers of your business conscious, so you can lead strategically instead of reactively.
When the way you lead finally matches the size of your vision, everything starts working — fast.
Until then, you’re still making decisions from the version of you who built your business, not the version of you who can scale it.
The builder says yes to everything because they’re used to doing it all themselves.
The CEO knows what’s worth their attention and what belongs off their plate.
Until that shift happens, every decision filters through an outdated identity—
🚫 you’ll keep over-delivering—stacking calls, responding to messages when you should be in bed, and wondering why there’s never space to think
🚫 re-doing work you already delegated because it’s “faster if I do it myself”
🚫 delaying launches to “clean things up first”
...and calling it responsibility when it’s really avoidance.
But when your internal operating system upgrades from Employee of the Month to Powerhouse CEO, everything accelerates.
The same strategies you’ve bought, learned, and half-implemented finally start working—because you’re no longer the bottleneck.
âś… Decisions that once took days happen in minutes.
âś… Team members deliver without hand-holding.
âś… You stop micromanaging every detail and start moving the business forward.
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In Powerhouse, you become the version of you who knows what to do—and actually does it.
The growth that's stayed just out of reach for so long falls in your lap.
You're making more than you've ever made, working half as much, attracting higher-level clients who get even better results because you're not spoon-feeding them every step of the way.
This is where the friction between idea and execution ends.
You move, the business moves.
Momentum compounds.
And your results finally start matching the level of your potential.
Inside Powerhouse Mastermind...
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For a full year, we work together in a space engineered for entrepreneurs who want to scale their business—and the version of themselves who’s running it.
You get...
- One strategic partner who sees the patterns behind your business decisions and helps you shift them in real time.
- A small circle of founders who operate at your level and understand what it takes to keep a company growing.
- And structure that keeps you in motion: monthly growth reports, live calls, and daily support that turn “I know” into “I did.”
What Makes Powerhouse DifferentÂ
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Most masterminds hand you more strategy. Powerhouse shows you why the strategies you’ve already learned haven’t worked yet—and closes the gap between what you know and what you actually execute.
We do this through...
Your Powerhouse CEO Monthly Growth Report
This alone is worth the investment in Powerhouse.
Members have said they’ve never had a coaching experience that is so deep, or so detailed.
Each month, you'll complete a targeted assessment where you'll track:
- What you actually did vs. what you planned to do
- Your revenue and profitability
- What threw you off track and when
- Which patterns showed up to block your progress—and how you can spot them faster next time
I personally review your submission and send you customized feedback each month, so nothing slips through the cracks.
You'll receive:
- A breakdown of what's working, what's not, and why
- A high-level analysis of your financial patterns over time
- Specific guidance on both business gaps and the internal blocks creating them—plus tools to shift them
- Clear direction on your next best move for the month ahead
No one gets lost.
No one stays stuck in the same place month after month.
I always know exactly what you’re working on, and you always know exactly what step to take next.
You never spiral in feeling like you’re not working hard enough or nothing’s working, because your inner and outer results are being tracked and reflected back to you in real time.
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The Pattern-Breaking Toolkit
You know that moment when you're about to make the same mistake again but you can't seem to stop yourself?
When you're spiraling at 2am about a business decision and there's no one to call?
This is your instant recalibration portal.
You'll receive:
-  A quick diagnostic tool that helps you accurately pinpoint exactly the old identity that’s reacting in your system, and guides you to the precise tools you need to shift within minutes.
- Â Audio trainings showing you how to recognize your specific stuckness patterns in real-time, and how to shift them.
- Â A name for each of the old identity patterns that keeps you stuck (we all have the same ones!), and blueprints for the empowered new identities that can step in to help you make more aligned adult decisions
- Â Somatic, spiritual, and practical guided tools and practices you can use from anywhere to shift out of the spiral the moment you notice it happening
-  Practices you can do anywhere—your office, your car, your bathroom at 4am—to get back to clarity fast
When a launch doesn't go as planned, a client crosses a boundary, or visibility triggers that familiar panic scramble that ties up your gut and makes you want to throw your laptop out the window, close your business, and flee the country — you'll have exactly what you need to get regulated, refocused on what you want, and into aligned action, instead of staying frozen for days or weeks.
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This is how we stop the old pattern from running your business decisions, and ruining your progress.
The Monthly CEO Growth Report keeps your projects moving forward so nothing gets abandoned halfway through.
The Pattern Breaking Toolkit gets you back on track the moment your emotions threaten to pull you off course.
Inner stability.
Outer results.
Every single month.
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Powerhouse isn’t just about scaling your business, it’s about scaling you.
Why Your Growth Keeps Stalling (And How To Fix It)
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If you keep circling the same revenue range no matter what you try, strategy isn't the problem — you’ve outgrown your operator identity.
You’re still moving like the person who built the business:
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You say yes to every opportunity because that’s how you’ve always created momentum.
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You get lost in delivery because productivity brings the money in.
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You try to scale your company with the same hands-on approach that got you to this level.
But scaling requires a different version of you — one who delegates decisions without micromanaging, protects energy like it's your most valuable possession, and keeps your business self-sustaining instead of all-consuming.
In Powerhouse, you meet the edge of your current identity—and grow past it.
The strategies you’ve collected start working, not because they changed, but because you have.
This is where growth becomes your default setting.
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In Powerhouse, your first 30 days change everything.
You start seeing exactly what’s been driving your business — the reflexes, habits, and identity patterns that looked like strategy but were really self-protection.
You’ll notice them as they happen:
the extra step you add before a launch, the impulse to double-check your team’s work, the moment you say yes when you meant no.
And then you’ll do something different.
That’s the turning point.
Decisions get simpler.
Timelines shorten.
The business starts to respond to you differently because you’re finally leading from the version of you who can handle what you’re asking for.
Most clients see the first measurable results within that first month — faster closes, cleaner team dynamics, projects you actually finish.
But more than that, you feel different: clear, steady, and in charge of your future.
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When you align your identity with your strategy, implementation becomes natural.
The strategies work because you can finally work them.
And the growth that’s been eluding you suddenly feels easeful and automatic.
Blaize H.
"Powerhouse is THE cohort to be in if you are a small business owner, coach, solo or small entrepreneur and ARTIST who needs to do this damn thing in COMMUNITY.Â
You get the invaluable benefit of Cera's eyes on your business consistently with support, resources and advice as if you were 1:1, while also having the accountability of other badass CEO's by your side.Â
Watching other people do it too makes it less scary.Â
Having the chat to hop into makes me actually follow through on my tasks even more than I would on my own because everyone is rooting for me and I know they'll know if I drop off.Â
It's a juicy, safe haven of a community full of witchy queers and is exactly where I needed to be in this season of scaling my baby business
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Everyone really believes in everyone else's unique medicine and there is a place for all of us.Â
I recommend it whole heartedly!"Â Â
Powerhouses merge unshakeable confidence with clarity, strategy, and execution,Â
so they can stop leaving money on the table.
This is about running your company from coherence.
In Powerhouse, we work directly on your business: your offers, pricing, systems, messaging, and delivery.
We look at how your current structure reflects the identity that built it — the over-responsible operator, the perfectionist, the one still trying to prove.
We map the places those patterns live in your calendar, your team, your systems, and your decision-making.
Then we rebuild the business to match how you actually lead now.
You get my eyes on every layer — refining offers, simplifying delivery, and making sure your operations support growth without pulling you back into old habits.
There is no plug-and-play strategy here. Every one of my clients has a unique business model, and none of them are a carbon copy of mine.Â
We craft precision architecture drawn from who you are, how you work, and what you’re building next — so every part of the business feels like you.
Strategy only works when the identity behind it can sustain it.
That’s why we address both — simultaneously.
And implementation stops collapsing and starts compounding.
What Changes When You Stop Being The Bottleneck?
You sit down at your desk at 11am, after a leisurely morning, and check in to see that (as you expected), everything’s working.
The team’s already moving.
Projects are on track without you chasing them.
Money’s coming in.
You’re thinking about what’s next instead of spending all your mental and emotional energy putting out fires.
This is what it feels like when the business you're running finally matches what you're meant for.
And the best part? It feels good.
Expansive. Spacious. Alive.
Like you're finally swimming with the current instead of fighting against it.
This is what happens when your business strategy and your identity finally align.
When your stop fighting against yourself, when you're running one coherent strategy that's all focused on growth, everything else falls into place.
This is what happens when you become the Powerhouse CEO your company deserves.
Kristen C.
"Cera is the reason my soul business exists. I joined POWERHOUSE because I was missing the accountability and structure of 1:1 coaching, but felt I still wanted more community. I really appreciate the humans in the POWERHOUSE container and being able to consistently support and bounce ideas off of one another. Cera holds the space and provides us all with her guidance, love, business alchemy, and magick. I feel so grateful for the grounding she provides and the way that she can call out my bullshit in a way that doesn't feel condescending. I am a stubborn human, and she hasn't given up on me yet. She celebrates each of us while helping us reach for more."  Â
What's Inside...
You've known what you want (and need) to do for years...this is where you finally make it happen.
Powerhouse is where the patterns that have been sabotaging your success finally get identified and solved from the inside out:
your scattered brilliant ideas become a streamlined business, your second-guessing becomes clear decision-making, and your revenue ceiling becomes your starting point.
Here’s what’s included:
1. Bi-Weekly MasterMind Calls
→ Two 90-minute calls per month where we don't just strategize—we solve what's actually blocking you.
→ I look at your business with fresh eyes and spot the patterns you can't see—then we map out exactly how to break through them and implement what actually works.
→ Business strategy, revenue blocks, decision-making patterns—nothing that's keeping you stuck is off-limits.
($12,000 value)
2. Private Slack Support
→ Daily access for instant support when you're stuck, second-guessing, or spiraling about a business decision.
→ Get real-time feedback on strategies, copy, client situations, team issues— drop it in. You get fast calibration so you don’t spin for days on something we can resolve in minutes.
→ Real-time support for real-time breakthroughs, so you never feel like you’re doing entrepreneurship alone.
($6000 value)
3. Complete Business Resource Library
→ Access to my entire collection of courses, workshops, and frameworks—covering every piece you need for a streamlined, profitable business.
→ Instead of piecing together strategies from different sources, you get a complete system that works together anytime you find a knowledge gap in your operations.Â
($9398 value)
4. Two Strategic Virtual Retreats
→ Twice a year, we gather for high-level strategic intensives with carefully curated guest experts who are leaders in their fields.
→ We zoom out, set direction, and lock your next build phase.
Everything here is designed to turn “I know” into “I did”—consistently.
($594 value)
High-level Mentorship in a High-proximity community.
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For mature, established entrepreneurs who understand the value of building life and business alongside a strategic mentor and powerhouse peers—for the long term.
Meet your strategic partner:
I'm Cera Byer—business strategist, pattern-spotter, and specialist in helping established entrepreneurs break through whatever's been keeping them stuck at the same level, and build unshakeable self trust.
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For over 20 years, I've built creative businesses, and for nearly a decade, I've helped entrepreneurs break through the internal blocks that keep them from implementing what actually works.
- Â 6+ years of consistent six-figure coaching revenue, placing me in the top 6% of U.S. entrepreneurs and the top 2% of coaches.
-  Clients regularly break through to $10K, $20K, and $50K+ months—not as lucky accidents, but as sustainable, repeatable results, doing their Soul Work, and creating a life that genuinely supports them, their lifestyles, their families, and their goals.
-  Multi-modality expertise: Certified life and success coach, NLP master, energy healer, and intuitive—giving me the ability to see what's really blocking you from multiple angles.
My approach is a precision blend of business strategy and inner work, rooted in science-backed somatic tools and neuroscience—I identify what's been sabotaging your success and give you the exact tools that create rapid transformation, even on issues you’ve struggled with for years.
I believe deeply that my clients — who are some of the most talented, kind, smart people on the planet — deserve to be wealthy and successful.
When trauma and neurodivergence make it hard for them to shine, I help them shift those patterns fast so they can do their important work in the world.
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As heard on...
Powerhouse Mastermind is Designed for Entrepreneurs Who Are Ready to Finally Breakthrough....
This is for you if...
âś… You know what to do but can't seem to do it. You've learned plenty of strategies but you keep hitting the same invisible wall no matter what you try.
âś… You're ready to fix what's actually broken. You've tried multiple strategies and coaches, and you understand that more business strategy won't help if something inside is working against you.
âś… You value long-term, high-level mentorship with someone who can spot your patterns and help you break them.
âś… You want strategies that actually work for YOU. You're done trying to force yourself into approaches that feel wrong and are ready for alignment.
âś… You want to work alongside other talented entrepreneurs who are also tired of staying stuck at the same level.
✅ You're ready to break through to your next level—not think about it, not prepare for it—actually do it.
âś… You're ready to invest in the real solution. You understand that fixing the root cause is worth more than collecting more surface-level tactics.
Ready to Step Into Your Powerhouse Era?
You've been stuck at this same level for months. Maybe years. You've tried strategies, hired coaches, bought courses—but that ceiling is still there.
You know you're capable of more. You can feel it. But something keeps pulling you back to the same patterns, the same revenue range, the same frustrating limitations.
The breakthrough you've been trying to create isn't going to happen by accident. It requires someone who can see what you can't see and help you shift what needs to shift.
The good news?
You don't have to figure this out alone anymore.
The patterns that have been running your business can be spotted, understood, and shifted.
The breakthrough you've been working toward is possible—and it doesn't have to take years of therapy or endless self-analysis to get there.
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You've built the business.
Now it's time to lead the company.
F.A.Q:
When are the calls?
I don't make 6 figures yet, can I still apply?
How many spots are available?
How does the application process work?
Are there refunds?
I have another question...
Dez D.
"It's grounding to know in advance that I have support available when I need it; mindset wise this container helps me stay in motion without worrying about "what to do when I get stuck"." Â